hitrate

Audit your Meta creative in 60 seconds.

Drop your last 30 days from Ads Manager and I'll show your creative hit rate, how many of your ads are actually carrying the account, and how many new creatives to launch this month. Free, no signup.

Drop your CSV here, or click to browse
CSV from Ads Manager · up to 30 MB
How to export

Pull the file from Meta Ads Manager

  1. 01Open Meta Ads Manager and click into the Ads tab.
  2. 02Top right, set Date range to Last 30 days.
  3. 03Click Reports, then Export table data.
  4. 04Under Customize columns, tick: Campaign, Ad set, Ad name or Ad ID, Day, Reach, Impressions, Frequency, Amount spent, CPM, CPC.
  5. 05Set the breakdown to By day, click Export, then drop the file above.
What the file needs

Columns I look for

Required

The four I can't run without, plus one click signal.

Ad name or Ad IDDayAmount spentImpressionsCTR or CPC
Recommended

Tighter structure and concentration reads if present.

CampaignAd setReachFrequencyCPM
Video

Unlocks hook and hold rate on video creative.

3s playsThruPlays25 / 50 / 75 / 100%
Outcomes

Sharpens the ROAS and efficiency chapters.

ResultsPurchasesPurchase valuePurchase ROAS
Two settings that matter
Attribution7-day click + 1-day view
BreakdownBy day · Last 30 days
If a column is missing

Missing ad name or Ad ID, day, spend or impressions (or both CPC and CTR) blocks the upload, and I name exactly what to re-export. Everything else I derive, label, or skip gracefully — the report just gets sharper the more you include.